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What is the difference between choking and panicking? Why are there dozens of varieties of mustard but only one variety of ketchup? What does hair dye tell us about the history of the twentieth century?
In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point, Blink, and Outliers. Now he brings together, for the first time, the best of his writing from The New Yorker over the same period.
Here you'll find the bittersweet tale of the inventor of the birth control pill, and the dazzling creations of pasta sauce pioneer Howard Moskowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, and divines the secrets of Cesar Millan, the "dog whisperer," who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and why it was that employers in Silicon Valley once tripped over themselves to hire the same college graduate.
What the Dog Saw is yet another example of the buoy- ant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.
In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point, Blink, and Outliers. Now he brings together, for the first time, the best of his writing from The New Yorker over the same period.
Here you'll find the bittersweet tale of the inventor of the birth control pill, and the dazzling creations of pasta sauce pioneer Howard Moskowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, and divines the secrets of Cesar Millan, the "dog whisperer," who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and why it was that employers in Silicon Valley once tripped over themselves to hire the same college graduate.
What the Dog Saw is yet another example of the buoy- ant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.