• The Art Of Retail Buying

The Art Of Retail Buying

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RM 12.00
Ex Tax: RM 12.00
Product Code:
2057
 
An Insider's Guide to the Best Practices from the Industry

A comprehensive book that is filled with important insights and directions for any serious buyer. This book is easy and fun to read. It gives you a simple understanding on successful principles with wonderful, motivating, real life stories. This book is a must read if you are planning a career in the retail industry.
Patrick Chai Chairman & CEO, EUTFashion

The Art of Retail Buying is a grassroots text that will be seen as an invaluable guide by many students. It provides readers with an informed and coherent understanding of the issues that surround retail buying. There are numerous examples drawn from the author's years of practical experience, together with applied case studies that focus upon real life examples. The Art of Retail Buying is a welcome addition to the buying and merchandising literature and fills a current gap in the market.
Professor Paul Freathy Director, Institute for Retail Studies

An essential book of immense value for all those working their way up in the buying function. With worldwide experience, Marie-Louise Jacobsen draws on a wide range of very practical examples showing the tricks and intricacies of the trade in a simple yet compelling way.
Maarten de Groot van Embden General Secretary, International Association of Department Stores

The Art of Retail Buying should be required reading for any person aspiring to become a retail buyer and for those buyers interested in refreshing their skills. Not only is she passionate about the buying/merchandising process, but she is clearly passionate about teaching and guiding the future leaders of the dynamic retail industry.
Abbey Doneger President, The Doneger Group

This is a must read for anyone who wishes to develop the buying skills required to enable them to operate successfully in a sophisticated and competitive 21st century retail buying environment. The Art of Retail Buying is a highly recommended guide and should be considered a retail industry manual.
Raymond Godfrey
Chain Store Group Merchandise and Marketing Director (Retired)
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