Ideas are easy. Implementation is hard. This book helps you with the hard part'
GUY KAWASAKI, FORMER CHIEF EVANGELIST OF APPLE AND AUTHOR OF THE ART OF THE START
Edison said that genius is 1% inspiration, 99% perspiration. Ideas for new businesses, solutions to the world's problems and artistic breakthroughs are common, but great execution is rare. While most books tell you how to release your creative potential, Scott Belsky shows that success is not about ideas. It's about making ideas happen.
According to Belsky, founder and CEO of Behance, ideas don't happen because they are great - or by accident. Creative success is a matter of rethinking methods and increasing focus, while rewarding old-fashioned passion and perspiration. This bestselling book reveals the three steps vital to making any idea happen: getting organized, collaborating and leading effectively.
There are too many ideas in the world and not enough action. Here, at last, is a systematic approach to creative organization and productivity.