TRUMP ON TRUMP: "I like thinking big. I always have. To me it's very simple: If you're going to be thinking anyway, you might as well think big." And here's how he does it: the art of the deal.
Here is Trump in action. We see how he operates day to day-how he runs his business and how he runs his life- as he chats with friends and family, clashes with enemies, efficiently buys up Atlantic City's top casinos, changes the face of the New York City skyline . . . and plans the tallest building in the world.
But even a maverick plays by rules, and here Trump formulates his eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker's art. And throughout, Trump talks-really talks-about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the practice of deal-making. It's the most streetwise business book there is-and the ultimate read for anyone interested in money and success.